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Board of Directors

  • Anuj Khanna Sohum
    Anuj Khanna Sohum
    Founder, Chairman & CEO
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  • Anuj Khanna Sohum
    Anuj Khanna Sohum
    Founder, Chairman & CEO

    Anuj Khanna Sohum is a serial entrepreneur and innovator. Anuj started as an entrepreneur at the age of 20, while enrolled in a computer engineering course, on a Singapore Airlines scholarship, at the National University of Singapore (NUS). His first company, Anitus Technologies, was acquired in 2001 by MCSB and rechristened myMCSB. His second company, SecLore Technology, was acquired by Herald Logic in 2007.

    In 2006, he founded Affle with the bold ambition of becoming a global leader in the mobile media space. Using his entrepreneurial acumen, ability to leverage technology trends and user insights he has strategically transformed Affle into a smart media company. He also founded ad2c in 2012, by enabling the joint venture between D2C Inc, Japan and the Affle Group, Singapore and simultaneously acquiring MobiMasta India, with the ambition of vitalizing the Asian mobile advertising industry.

    Anuj has a keen interest in driving technology and new media innovations. He enjoys the challenge of making sense out of emerging trends and technologies and transforming innovative ideas into successful businesses. An active evangelist of the smart mobile media, Anuj participates in industry forums to further the cause of the mobile media industry and towards improving industry standards and practices. Anuj is passionate about promoting and exploring entrepreneurship.

    Anuj is an alumnus of Harvard Business School, Stanford Graduate School of Business and National University of Singapore - Electrical & Computer Engineering.

  • Takayuki Hoshuyama
    Takayuki Hoshuyama
    Independent Director
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  • Takayuki Hoshuyama
    Takayuki Hoshuyama
    Independent Director

    A seasoned professional in the mobile marketing and advertising domain, Hoshuyama San is the founding member and CEO of D2C Inc. (D2C), a joint venture between NTT docomo (docomo) and Dentsu, which was founded in 2000 to build the mobile advertising business in Japan.

    He started his career in the sales department of Dentsu, one of the largest advertising agency in the world. He later worked as Dentsu’s account executive for docomo where he was in charge of media buying, international communications and strategic alliances with them. When docomo released the i-mode service in 1999, he was one of the original members of the Mobile Advertising Project. He became one of the founding members of D2C, where he was appointed the Director of Sales and Business Development. In November 2004, he was appointed to be the COO of D2C. In 2005, he was appointed as a board member of the MMSA (Mobile Marketing Solution Association). Most recently, he was appointed by D2C’s board of directors to become its Chief Executive Officer in June 2010. He is the youngest CEO in NTT Group and Dentsu Group.

    He has a wide range of experience as speaker for both Japan and overseas such as “SP planner training in Sendenkaigi (2000-2003)”, “Digital Hollywood University (2006 / as a part-time professor)”, “Mobile Marketing Conference 2010 (as a key note speaker)”, “Mobile Advertising Conference in Spain (2001)”, “Mobile Advertising & Marketing Conference in London (2002)”, “Mobile Marketing & Advertising Conference in Singapore (2003)”, “Mobile Future Forward in Seattle (2010)”, “Global Mobile Internet Conference (2011)” and more.

  • Richard Humphreys
    Richard Humphreys
    Independent Director
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  • Richard Humphreys
    Richard Humphreys
    Independent Director

    Richard Humphreys has a vast and rich experience in advertising and media and was previously the President of Saatchi & Saatchi. He was responsible for 63 companies with over five thousand employees in 27 countries. He has vast experience in many aspects of Advertising & Media.

    Richard started his career writing for BBC and ITV. He rose to be the Managing Director of an operating division of one of the first publicly listed UK agencies. Following this, he started his own advertising agency in 1978 and took it to the top twenty in the UK by the mid-eighties. His company was acquired by Saatchi & Saatchi. After serving as President, Richard moved on from Saatchi & Saatchi to become President of Adcom Investors, owner of a leading US advertising, new media, and sports marketing group of companies. He negotiated the sale of Adcom to Publicis.

    Over the last decade, Richard has advised some of the World’s leading media companies. Based primarily in London, he has been involved in the expansion of various new media companies in the US, television broadcasters in Russia and Japan, film and television production studios in the US and Mexico, and advertising companies in Europe.

  • Lay See Tan
    Lay See Tan
    Chief Investment Officer
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  • Lay See Tan
    Lay See Tan
    Chief Investment Officer

    Lay See Tan has over twenty years of working experience in Malaysia and Singapore. She joined Affle as CFO in 2014 and assumes her current role in 2017.

    Prior to joining Affle, Lay See held senior finance position for the companies listed on both NASDAQ and Singapore Stock Exchange (“SGX-ST”). Her responsibilities included finance, accounting, tax, corporate finance, and investor relations functions with experience to manage finance team across Asia Pacific region to support the business operation located in Singapore, Hong Kong, Taiwan, Korea, India, China and Japan.

    Ms. Tan is a fellow member of the Association of Chartered Certified Accountant (“ACCA”) and Institute of Singapore Chartered Accountant ("ISCA); Member of the Malaysian Institute of Accountants ("MIA"); Member of the Malaysian Institute of Taxation ("MIT"). Ms. Tan graduated with a Bachelor Degree in Accountancy from the University of Glasgow, UK and also has a MBA from the University of South Australia.