Through this initiative Affle uniquely blends it’s mobile technology and mobile media expertise to create a valuable consumer value proposition.
The content of these mobile magazines can be related to entertainment, lifestyle, movies, sports and other such popular categories.
Affle’s unique offering for MobMag includes
- Mobile site development which presents the magazine contents in a rich and engaging fashion
- Mobile application development across top mobile platforms - iOS, Android, Blackberry, Windows Phone, Symbian & Java, to make content more engaging and easy to explore
Content distribution on Affle products and syndication services on
- carrier & private app stores
- entertainment related mobile sites
- youth and sports related mobile sites
- as premium content on carrier and partner media channels
Affle’s first successful MobMag implementation is in India where we launched a cricket entertainment magazine titled Cricket Dressing Room with Unilever as the founding sponsor.