Technology

Our platform delivers end-to-end mobile commerce & marketing solutions with greater ROI and transparency to commerce marketplaces, app developers, marketers and publishers globally.

Affle’s audience and data centric technologies are aimed towards maximizing ROI for it’s customers. The key product development philosophies, which help us deliver value consistently include

1 2 3 4

  • Maniacal focus on User Experience
  • Unified data intelligence and insights
  • Measurability for every marketing dollar spent
  • Insightful Data visualization leading to Smarter decision making

A visualisation of our three platorm stack modules

(a) Customer Interface (b)Operations Interface and (c) Big Data Interface

Affle Technology

  • Sdk Dsp
  • Campaign Management
  • Usage analytics and CRM
  • Attribution
  • RTB
  • Native Ad Suit
  • Social Media
  • Rich Media Server
  • SDK SSP

  • Post Click Tracker
  • Targeting/Retargeting
  • Demand Side RTB
  • Bidder
  • Fraud Detection
  • Traffic Throttling
  • Pixel Tracking
  • Mapping/Modeling
  • Supply Side RTB
  • Optimizer
  • Finger Printing
  • Log Collector

  • Historical Analysis
  • Session Analysis
  • Behaviour Analysis
  • Predictive Analysis
  • Cross Screen Correlation
  • Device/Database User
  • Log Analyser