Last week we covered the key moments one can capitalize on in Advertising.Now before we dive into complex topics and details in online advertising, lets get the definitions of the basics terms used that will keep popping up through the blogs as we move on.
Brands are everywhere; they are not just a logo, corporate identity, advertising and marketing. In the 1650s Brand/branding originated from cattle farming as a stamp of ownership later they were used to identify products as “Good Source” or “Good Quality”.
For those of our readers who’ve never worked in the Mobile Advertising sector, here’s a fun little experiment. Walk up to someone and tell them you work at a company that makes mobile ads. The following are some of the responses (Minus the expletives) you can hope to hear: