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Add a spark of festivity to your brand campaigns! Third in the order of our festive series is the Lifestyle & Travel space, which comprises of a huge variety of premium brands. Lifestyle Brands To usher in the festive mood, people like to invest in lifestyle products for the essential 'look good-feel good' factor; they’re prepared to splurge on big…

Come August and you’ll see all the top electronics brands gear up with the best festive marketing campaigns to push their products and offers in the market. In fact from a sales perspective, the span of August - December is quite crucial for such brands. Every year, consumers eagerly look forward to the festive offers for buying their favourite gadgets.…

The world of mobile advertising has always been everything but static. As old ideas walk out of the play, something new and interesting always steps in. And what a better time to experience this than the festive season? Festive season is like a big bonanza for FMCG brands. Whether, it’s Pepsi, Cadbury, Dulux, Titan, L'oreal, Lakme, Godrej, Marico, or Britannia…

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