ChinaJoy, the general facts! China Digital Entertainment Expo & Conference, ChinaJoy has been crawling its way through the heart of gamers and various companies for the last 10 years being the largest digital gaming expo.
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Brands are everywhere; they are not just a logo, corporate identity, advertising and marketing. In the 1650s Brand/branding originated from cattle farming as a stamp of ownership later they were used to identify products as “Good Source” or “Good Quality”.
For those of our readers who’ve never worked in the Mobile Advertising sector, here’s a fun little experiment. Walk up to someone and tell them you work at a company that makes mobile ads. The following are some of the responses (Minus the expletives) you can hope to hear: