With a worldwide revenue of $24.9 billion, the mobile game market is bent on crossing new milestones year after year. In terms of market share, Asia, which is home to 1.2 Billion mobile gamers, dominates the mobile game world. At present, China, Japan and South Korea, together control 90% of this region’s total mobile earnings. Closely following the footsteps of…
As a member of the twenty-first century class of office goers, sometimes we feel the fading pulse of the adventurous hero we were all meant to be. Perhaps, John Lennon got it right when he sung about the ‘Working Class Hero’. Clad in our fine office suits and ties, we become trapped inside a monotonous system that tells us what…
Promoting your Game App? Play it right!
The popularity of game apps isn’t exactly a new phenomenon. But looking at the rapid growth track of the international games market, the statement that ‘The game app industry is the next big thing’ stands valid even today. Going by numbers, eMarketer estimates that mobile games will account for 30.9% of the US mobile content market in 2015 and the US mobile game revenues (including both downloads and in-app purchases) will hit $3.04 billion.
