Gorge

Blog

Tag Archives Affle

With a large number of active users spread across the world, messaging apps are slowly emerging as one of the most promising platforms for m-commerce. According to a study conducted by the global research firm TNS, almost 55% of global internet users are highly active on messaging apps like WhatsApp, Facebook Messenger and the popular China-based messaging app, WeChat. The…

It’s been an exciting Monday morning for all Afflers! Today, our Gurgaon team moved into a brand new office at the JMD Megapolis building, Sohna Road. In the light of Affle’s growing global businesses and ever expanding team size, the relocation to a bigger office was an absolute need of the hour and a much eagerly awaited moment. This phase…

Affle is looking at China in a big way! With our experience of building and delivering more than 1400+ Apps, we understand the mobile app business. After putting up years of research, Affle has successfully addressed the rising needs of the mobile ecosystem by investing in innovative technologies to facilitate large scale optimization. MAAS Xtend is an outcome of such…

 Promoting your Game App? Play it right!

The popularity of game apps isn’t exactly a new phenomenon. But looking at the rapid growth track of the international games market, the statement that ‘The game app industry is the next big thing’ stands valid even today. Going by numbers, eMarketer estimates that mobile games will account for 30.9% of the US mobile content market in 2015 and the US mobile game revenues (including both downloads and in-app purchases) will hit $3.04 billion.

Game Apps Blog

In our last blog, we had talked about some key strategies for greater user engagement in mobile apps. While addressing the issue of reaching out to inactive users, I made a brief mention about the effectiveness of Retargeting Ads, which have become a core part of mobile marketing. In this post, let’s take a quick look at some handy points…

Internet is magical. You start with googling a wallet when somehow you end up buying a watch. How does that happen? How does one start searching for one specific app say, a racing game but lands up on a treasure quest? The phenomenon we are talking about here is referred to as Advertising. Its kind of simple actually. An Ad network uses

  Affle is ready to join ChinaJoy for a ride they both will enjoy. We are excited about the event and intend to keep the similar zeal throughout the event. Events set up a path for networking, we offer to give you a ride to your desired destination i.e. desired business. Affle has a history of providing what’s promised and desired (duh, obviously!). What we require, a meeting with you and rest, well let the discussion take its own shape.

Close