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We live in a time where old ideas are once again becoming relevant. This is especially happening in the case of e-commerce with the comeback of hyperlocal marketing. More so, with the entry of numerous hyperlocal market apps which are connecting local markets with their nearby users. With the latest innovations in technology and marketing, marketers are finding a better way…

‘Reaching the right audience at the right time’ – This phrase is like an unsaid rule for mobile marketers. Although mobile has unanimously claimed its spot as the most relevant route for reaching out to consumers, the availability of numerous options regarding ‘Things to do on mobile’ like, using mobile apps for watching viral videos, live music streaming, playing games…

Google is always up to something new! This time, we are talking about the all new App Streaming feature on Google Search. To set up a new momentum in the dynamic world of mobile technology, Google announced its move to introduce an ‘app-first’ approach in terms of displaying content on Google Search. Now, Google Search will display app content and…

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